Push Gaming, a leading business-to-business supplier of gaming titles, has struck a Belgium-centered deal that will allow it to expand its European presence. The provider has agreed to work with the local operator 777 Belgium and power its platform with best-in-class games.
Under the agreement, Push Gaming’s acclaimed titles will go live in Belgium. The deal will see the supplier integrate fan favorites such as Jammin’ Jars and Razor Shark into 777 Belgium’s platform. In addition, the supplier will provide its new partner with some of its newest hits, including games such as Retro Tapes and Gentleman Jack.
The direct integration is in line with Push Gaming’s expansion efforts. Expanding its presence in Belgium would allow the company to augment its overall European footprint. It follows recent deals with other notable companies, including Skybet and NetBet.
In January, Push Gaming also teamed up with Circus.be, further consolidating its presence in Belgium. The supplier has more partnerships planned for the upcoming months and will reveal more details at a later date.
The Deal Is in Line with Push Gaming’s Expansion Efforts
Jean-Christophe Choffray, head of gaming at 777 Belgium commented on the agreement. He emphasized that his team is always looking to supply players with the most entertaining and engaging experiences available in the market.
Choffray noted that he is excited to continue this strategy by welcoming Push Gaming to the 777 Belgium family. He added that this partnership highlights the operator’s dedication to providing quality content to its customers.
We are also proud to be able to deliver Push Gaming’s titles into the Belgian market and we are excited to see players’ reception to its portfolio.
Jean-Christophe Choffray, head of gaming, 777 Belgium
Meanwhile, Fiona Hickey, Push Gaming’s director of new business and markets said that her company is delighted to join forces with 777 Belgium and provide the operator with games. According to her, the agreement represents her company’s goal of providing leading operators with hit gaming titles.
Our continued expansion in regulated markets reflects our overall growth as we continue to provide players with innovative hit releases that they can enjoy with more operators than ever before.
Fiona Hickey, director of new business and markets, Push Gaming
Push Gaming is one of the best-known suppliers of gaming content in Europe. The company’s games are already available to players of some of the most notable local casino companies. Some of Push Gaming’s most popular partners include companies and brands such as LeoVegas, Entain, 32red, 888, Casumo, Betsson, Svenska Spel and Skybet.